About VPA

VPA was established in 2001 in Brisbane, Australia. We are 100% Australian owned and operated.

Like so many things in Australia, the high cost of international supplement products did not sit well with the Managing Director and from his passion to see "lower prices in Australia", VPA was birthed.

Have you ever asked yourself the question?

"Why should we have to pay exorbitant prices "in store" and "on-line" for international products when we manufacture and produce the best supplements in the world right here in Australia and NZ? In addition, why are the nutritional labels for many international products, filled with "secret proprietary blends" and "blends of varying qualities of protein"?

In order to address these issues, we have developed the most efficient supply chain possible in order to offer the lowest prices possible (Manufacturer => VPA => You). In addition, we only sell 100% pure products without "proprietary blends" or "secret formulas". When you purchase our WPI you are getting pure NZ WPI (plus a very small amount of flavour and sweetener). We don't want to have you guessing how much WPI is in your "secret blend" of protein powders.

We are committed to supplying the highest quality products at the best prices directly to the consumer. "Direct from the factory to the consumer!" We blend and pack all of our own products in our own production facility and have them shipped directly to the customer.

VPA Today

The company has since grown rapidly in the last 14 years. We now process over 25,000 kg of supplements each month from the world's leading suppliers. We employee over 18 staff and are constantly expanding. Our production facility now has a processing capacity of 40 metric tonnes per month.

We are the ONLY supplement store in Australia to offer FREE SHIPPING on ALL PRODUCTS and pride ourselves on this.

VPA is committed to developing NEW products and NEW flavours and have committed significant resources to research and development in this area. We only supply the highest quality products that have been tried and tested. We use no fillers, bulkers or thickening agents in any of our products. We guarantee 100% pure products but still at the best prices.

We are committed to supporting local organisations in the body building and wider health, fitness and sport industries. Contact us for more information on how we can support your organisation. Click here to enquire about our VPA Machines and how they can help support your next function, event or sporting group.

The VPA Team

We have an eclectic mix of employees comprising Food Technicians, Warehouse Staff, Blend and Packing staff, Graphic Designers, Marketing and Promotions Manager, Import Staff, Customer Service Staff and Chartered Accountants in our VPA Team.

You can contact them directly at these email addresses:


VPA Social Media

Visit us at our VPA FB page. We love the input, comments, likes, tags and shares that our FB fans (over 57,000) provide each day. Make sure you click on "Add to Interests Lists" to make sure you receive all of our posts in your news feed.

We're also on:

VPA Social Media House Rules - Click here to make sure that you're familiar with our "Social Media House Rules" in order to provide a safe and positive environment for all of our customers.

Why use VPA

  1. The highest quality products - we don't rely on contract manufacturers to produce our product, which is why we can offer a 100% guarantee that you are receiving the purest and highest quality ingredients
  2. The best prices in Australia - if you see a lower advertised price for any comparable product in Australia, just email us the link and the price (including shipping) and we'll beat it by 5%.
  3. 100% Australian owned and Operated
  4. Fast Shipping Times - We have four warehouses in Australia (Bris, Syd, Mel, Perth) which means that we can deliver to these cities in 2 working days. click here to read our shipping times for your order.
  5. Same Day Dispatch - we dispatch all orders received before 4PM every week day. It takes an amazing effort from our warehouse team to accomplish this task and for this we are very grateful.

VPA Customer Service

The VPA customer service team is available Monday-Friday 9AM to 5.30PM EDT.

There is no such thing as a "Stupid Question"! We strive to provide honest, and specific feedback for your particular needs. Just email sales@VPA.com.au for any question that you may have. Like so many things in the health and fitness industry, there is no "Single Correct Answer" for every question. What works for someone, may not work for someone else. For example, some customers swear by Crossfit, whilst others hate it. We pride ourselves at VPA for having an open mind to your particular exercise goals and routines. Our desire is to provide the correct products to fit those exercise goals and routines.

About the Director

Sven Ray brings to VPA a wealth of knowledge in the Fast Moving Consumer Goods (FMCG) industry as both a Chartered Accountant and IT consultant. Having completed a Bachelor of Commerce and Bachelor of Information Technology at the University of QLD (Dean's Honour Roll), Sven completed his Chartered Accountancy at PricewaterhouseCoopers where he worked with clients such as Collins Food Group (KFC QLD, Sizzler Australia), Golden Circle Food Group and Fonterra.

Sven has a passion for the health and fitness industry, rugby, food, e-commerce, food, Australian Business and food.