The bad news is, VPA along with every other supplier on the planet will experience a major price increase of 30% in raw material price.

All our whey protein powder products will increase by $4/kilo effective 15th July 2024.

The good news is, you can expect a PRICE DROP on our all-time best-sellers - Muscle Gainer & Creatine!

NAVIGATING GLOBAL MARKETS

We’ve spent extensive time across all of our supplier networks, both international and local, to understand this year’s dairy pricing.

In the dynamic world of global markets, we've observed some shifts. As demand for butter and skim milk increase, the supply for milk and said milk extracts goes to those sources, which then hurts cheese. The offshoot of that is whey is the product made from cheese and because the demand is becoming less, we’re going to see an increase in price. This affects the supply chain right down to the whey protein we all rely on.

NAVIGATING GLOBAL MARKETS

We’ve spent extensive time across all of our supplier networks, both international and local, to understand this year’s dairy pricing.

In the dynamic world of global markets, we've observed some shifts. As demand for butter and skim milk increase, the supply for milk and said milk extracts goes to those sources, which then hurts cheese. The offshoot of that is whey is the product made from cheese and because the demand is becoming less, we’re going to see an increase in price. This affects the supply chain right down to the whey protein we all rely on.

A TRANSPARENT INSIGHT

Our commitment to the VPA customer is to always produce the highest quality product at the best prices. In order for us to do that, on the 15th July 2024 a price increase of circa $4/kilo across all whey protein powder products will be experienced. This will not affect any of our prices for amino acids or non-dairy based products as this is a separate raw material basis.

A TRANSPARENT INSIGHT

Our commitment to the VPA customer is to always produce the highest quality product at the best prices. In order for us to do that, on the 15th July 2024 a price increase of circa $4/kilo across all whey protein powder products will be experienced. This will not affect any of our prices for amino acids or non-dairy based products as this is a separate raw material basis.

PRICE DROP ON TWO BEST-SELLERS

Some exciting news to the price changes are a massive price drop on two of our all-time customer favourite supplements - Muscle Gainer and Creatine! This is your chance to stock up and keep those fitness goals soaring without blowing your budget.

PRICE DROP ON TWO BEST-SELLERS

Some exciting news to the price changes are a massive price drop on two of our all-time customer favourite supplements - Muscle Gainer and Creatine! This is your chance to stock up and keep those fitness goals soaring without blowing your budget.